Colour Spotlight: Lilac


Head Designer, Lee talks us through the importance of the colour Lilac, and how you can incorporate it into your wardrobe, year round. Inspired by her recent trip to Morocco, our latest collection 'Medina' features dusty hues of lavender and heather. 



The colour purple is a rare occurring colour in nature and as a result is often seen as having sacred meaning. Lavender, orchid, lilac, and violet flowers are considered delicate and precious.
The colour purple has a variety of effects on the mind and body, including uplifting spirits, calming the mind and nerves, enhancing the sacred, creating feelings of spirituality, increasing nurturing tendencies and sensitivity, and encouraging imagination and creativity.


Purple is associated spirituality, the sacred, higher self, passion, third eye, fulfilment, and vitality. Purple helps align oneself with the whole of the universe. Different shades, tints, and hues of purple have different meanings. Light purple hues represent feminine energy and delicacy, as well as romantic and nostalgic feelings. Dark purple hues evoke feelings of gloom, sadness, and frustration. Bright purple hues suggest riches and royalty.


Light purple or lavender is a feminine, graceful, elegant colour that has long been associated with refined, wealthy women. While the colour purple represents royalty, lavender represents beauty and femininity. Lavender is considered to be the “grown-up” pink. Its lighter lavender shades have a sacred place in nature, with lavender, orchid, lilac, and violet flowers considered delicate and precious. The colour lavender suggests uniqueness and specialness without the deep mystery of the colour purple.



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